Every week, our entire staff meets to review our schedule, goals, marketing ideas, tasks, etc. I love our get-togethers because we always walk away with a renewed sense of purpose and focus.
Then, once a year, we set aside an entire day when we look at membership growth, club kit components, comments and feedback, and brainstorm new ideas and programs for the coming year. (This is separate from the annual kit theme/color scheme planning meeting.) My favorite part of this annual meeting is the
food. It's an essential component to our brainstorming!
This year's annual meeting produced many changes and I'm eager to share them with you.
- Streamlined Membership Processing.This is a banner occasion for our dear Kristin, who has literally spent years on this project. Our entire staff will be working on New Year's Day to transfer data from our antiquated membership processing platform to the very same area where all other shopping takes place. You will at last be maintaining your membership options and information in one location . . . the “my account” link in the store! In addition, you will now earn loyalty points on your membership fees. Your rewards will add up quickly!
- Discontinued Items.Your shopping and membership habits indicate what you enjoy most, and well . . . what you enjoy sporadically. Two of our lowest performers are being eliminated from the monthly line-up of CS offerings.As the unmounted rubber accumulates for us veteran collectors, we will no longer be offering the 5.5x8.5” FontArt sheet. Those of you currently receiving this item have already been notified of this change and your account will be adjusted. We will continue to offer the remaining four sheets: Collection UM, Art Nouveau, Greeting and Borders & Backgrounds.The monthly Club Stamp project will be discontinued, and the Club Stamp kit configuration will be an all-inclusive membership without an option. It will include the 6.5x8.5” Collection UM and a 12-pack of paper featuring four printed sheets and eight plain sheets plus an additional fiber or embellishment. The new kit price is $21.95 plus $7.95 s/h. All “a la carte” options including Greetings to Go are still available for this membership at no additional shipping cost. The kit will ship US Priority Mail Flat Rate unless additional “with kit” orders require a box. Our team will continue to design additional projects on a regular basis and will release them along with how-to videos and instructions via the store. Those of you currently receiving the Club Stamp kit will receive an additional email about these changes in plenty of time to make any requested adjustments.
- Spoiler Opt-In.Enjoy getting a full preview of the coming month's four complete unmounted stamp plates in advance of the kit release. Members, watch for an email invitation to “Opt In” for this spoiler, and it will be sent in time for you to adjust your order, if you wish.
- Assembly Line Boot CampOur PSL (Pro Scrapbookers League) has been a five-year tradition at Club Scrap. The initial goal was to inspire our members to add photos to their completed ALSB pages. While we begin renovations on the Coffeehouse Forum and Galleria, it is necessary that we use a more reliable platform for our winter activity as well as reduce the hundreds of hours required to run the event. You can look forward to eight weeks of challenges, inspiration and comaraderie while we unite as “one team” to raise funds for Operation Write Home. There will be random prizes, and your chance of winning increases with the number of entries you submit. Each entry will also initiate a Club Scrap donation to a worthy cause. All scrapbookers, card makers, project lovers and digi folks are welcome to join us! Watch for more details to come.
I hope you know we never make changes without lengthy consideration, deliberation and awareness of how they may impact your membership. We value and appreciate your continued loyalty and participation in this Club.
To a wonderful and inspiring 2014!